02BOY LONDON — Kids · 2017 – 2019

BOY Junior

RoleKidswear & Graphic Designer

Year2017 – 2019

DisciplinesKidswear, Graphic & Print, Accessories

Kidswear and children's graphics for BOY LONDON — T-shirts, outerwear, denim, dresses and accessories, scaled across age ranges without losing the brand voice.

Designed kidswear and children's lines covering T-shirts, pants, outerwear, denim, dresses, bags, hats and socks.

Created the corresponding graphic and print designs, theme boards and technical packs aligned with the brand aesthetic.

Learned to scale a single creative idea across very different age ranges and product categories while keeping the brand voice intact.

BOY Junior — Plate 1

BOY Junior — Plate 2

BOY Junior — Plate 3

BOY Junior — Plate 4

BOY Junior — Plate 5

BOY Junior — Plate 6

BOY Junior — Plate 7

BOY Junior — Plate 8

BOY Junior — Plate 9

BOY Junior — Plate 10

BOY Junior — Plate 11

BOY Junior — Plate 12

BOY Junior — Plate 13

BOY Junior — Plate 14

BOY Junior — Plate 15

BOY Junior — Plate 16

BOY Junior — Plate 17

BOY Junior — Plate 18

BOY Junior — Plate 19

BOY Junior — Plate 20

BOY Junior — Plate 21

BOY Junior — Plate 22

BOY Junior — Plate 23

BOY Junior — Plate 24

BOY Junior — Plate 25

BOY Junior — Plate 26

BOY Junior — Plate 27

BOY Junior — Plate 28

BOY Junior — Plate 29

BOY Junior — Plate 30

BOY Junior — Plate 31

BOY Junior — Plate 32

BOY Junior — Plate 33

BOY Junior — Plate 34

BOY Junior — Plate 35

BOY Junior — Plate 36

BOY Junior — Plate 37

BOY Junior — Plate 38

BOY Junior — Plate 39

BOY Junior — Plate 40